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The maestro of minimalism, Helmut Lang defined the understated mood of 1990s fashion. The label was relaunched in 2005 under the creative direction of designers Michael and Nicole Colovos. Since then, the husband and wife duo has reinvigorated the brand's edgy take on elegance. Perfectly draped burn out tees, edgy leather bikers and incredible graphic prints. Simple yet refined, Helmut Lang's designs stand the test of time.